Green E-Marketing & Social Media Webinar
Thursday, February 18, 2010
1:00 PM - 2:30 PM

As more and more eco-conscious travelers seek like-minded vacation destinations, marketers need to master the art of social media and use its momentum to drive sales.

This webinar is geared to those aspiring to be more responsible and streamlined in their destination promotion. Hear first-hand how implementing a social media campaign can drive travelers seeking overnight packages and "green" getaways.

Several case studies of effective social media campaigns that boosted hotel sales will be reviewed, as well as best practices for getting your message out to potential guests via social media outlets.

• Create a Green E-Calendar and Reduce Your Marketing Carbon Footprint
• Increase Sales using Social Media Tools: Blogs, Twitter & Facebook and Successful Social Media Case Studies
• Cut print costs using Social Media to Promote your Property
• Target Eco-Minded Travelers through Green Partnerships and Packages

2010 Stars of the Industry
Monday, March 1, 2010
Crowne Plaza, Albany, NY

Introduced at NYSH&TA’s 1994 Annual Conference, the Stars of the Industry Gala & Awards Banquet recognizes the exemplary professionalism and the exceptional service of individuals in the hospitality and tourism industry. The program is a chance for New York's hospitality and tourism industry to honor individuals who set the standard of excellence and have helped make our industry the success it is today.

All winners are recognized each year in front of their family, friends and industry peers. During this inspirational awards ceremony the winners are presented their awards and publicly thanked for being the "Best of the Best".

Tourism Action Day
Tuesday, March 2, 2010
The Egg at the Empire State Plaza, Albany, NY

11:30 a.m. - 1:00 p.m.
Registration opens: 10:30 a.m.

NYSH&TA Board of Directors Only

2010 Board of Directors Strategic Focus & Board of Directors Meeting, Silent Auction, Stars of the Industry and Tourism Action Day
Monday, March 1 and Tuesday, March 2, 2010
Crowne Plaza, Albany, NY

Please join your peers in assisting your association in defining the direction and making decisions on allocating its resources to determine the future success of the state’s lodging industry. As valued volunteers and industry experts you will establish where the association is going, where it wants to go and how it will get there.

- Adobe Acrobat Reader is required - Click To Download